The Cryptocurrency Informer
Blockchain Marketing and Psychology
Trekk, a writer, public speaker, podcast
host, storyteller, and head of Trekk Smart consulting, joins the show. Trekk shares his experience as a consultant and a consumer in the world of cryptocurrency – how psychology plays a role in increasing cryptocurrency adoption, and how over-marketing to early adopters can alienate them. Plus – what it means to be a “pro” in the world of crypto!
06:47: Bitcoin Education Then vs Now
08:56: A Higher Education in Crypto
15:16: The Evolution of Cryptocurrency Marketing
22:51: Psychology, Freud, and Bitcoin
40:13: Marketing Principles
48:00: Branding and Building Trust
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